Strengths
Three-tier portfolio and reusable live-capture proposition
Response: Launch simplest product first
Weaknesses
No tests, users, suppliers or compliance evidence
Response: Cap Basic feasibility at $15,000
Opportunities
Hypothesis: hardware shoppers want nonlethal reusable capture
Response: 20 independent interviews before tooling
Threats
Animal welfare failure, low-cost substitutes and drone barriers
Response: Avoid unsupported claims; stage research investment